Ahem . . . Bredesen NOT on "Campaign Trail"

The headline on this NewsChannel5.com article reads more like a press release (from Bredesen's campaign) than it does a report: "Bredeson's [sic] Illness Not Slowing Down Campaign Trail," (note: they probably wouldn't have misspelled his name in a press release). Understandably the campaign would want to put the most positive spin on a fact--that Bredesen has an unknown ailment warranting investigation by physicians at the world-renowned Mayo Clinic. But why should NewsChannel5?

This headline is misleading--the story is that Bredesen is NOT on the "campaign trail," a term used to refer to the candidate's travels and not to the delivery of a ton of signs to a candidate's headquarters. And is it news that worker bees at the HQ are keeping busy and that Bredesen said--through a spokesman, that they should keep on keepin' on?

If you think about it, this awkward headline is just about the only one that would diminish the seriousness of this illness and communicate to readers, "Move along. There's nothing to see here."

Cross-posted to JIMbrysonforTNGovernorBlog.