"Borking" but not "swift boating"

Democrats (particularly those in the MSM) have coined a term which means, for them, "to smear." That's right, "swift boating" has become synonymous with "smearing." This National Review op/ed pushes back against the Left-wing Media Machine on the issue. From the article:

. . . Barack Obama vows he won’t be swift boated.

And he won’t — at least not unless several close associates from his past, relying on personal, firsthand knowledge, get together to criticize his behavior at some key point in his life. Were that to happen, the swift-boat analogy might be apt. But otherwise, when it comes to the run-of-the-mill, day-to-day attacks that presidential campaigns launch at one another, can we please dispense with the s-word?